Widgets Magazine

An ISE Wishlist

Two weeks. That’s how long until the AVNation crew hop a jet plane and head to the friendly confines of the RAI in Amsterdam. Two weeks. Our flights are booked, the Air BNB place is ready to go, our booth appointments have been made, and we have stocked up on MREs. The one thing that has needed to be repeated to me is why we are going. This is not a vacation, regardless of what our wives think. This is a tradeshow where we will meet vendors, other integrators and professionals, and bring you the best coverage we can. Will we be the only ones, not by a long shot. There are a number of media sponsors at ISE. However, why are we going? Here’s my list.
International AV
As a number of us do, I make a goal list at the end of every year. With the recent report from InfoComm that the Asia/Pacific market will overtake the North American market by 2016, this year is my year to get to know more international members of the AV market and bring their experiences to you. There will be areas where they can help you and areas where you can help them. Those conversations can’t happen unless you know who they are.
Non-North American Manufacturers
There are more than a few AV manufacturers who do not sell in the U.S. or Canada. As much as our ‘Merica minds would not like-*to think so, there are some products or unique selling positions that simply don’t work in the Western Hemisphere. I’d like to find these companies and find out what makes them different from those companies who do have a footprint in North America.
Expand the AVNation Guest List
Let’s face it, with a few exceptions, the guest list of AVNation has been pretty centralized in North America; I’d even go so far as to say U.S.-centric. Matt Scott and Brock McGinnis are the only Canadian regulars. Look to item number one as to why expanding our guest list is important to me. Getting these AV pros’ experiences is important to me and I think it will prove useful to you, the great folks who listen, watch, and read us on a weekly basis.
That’s why I am excited about going to Integrated Systems Europe. Yes, the travel is fun. If you’ve ever been to InfoComm or CEDIA you know it’s not all fun and games, it’s also not all work. We will be beat at the end of the week but it will be a good tired. I am still humbled by the outpouring of support from our Kickstarter backers. It is because of these generous people that we are able to bring the AV community ISE from the perspective of integrators, consultants, tech managers, and programmers. It’s what makes AVNation unique. We hope you like it.
Thanks for reading my blog. Have a great week.

About Author

Tim Albright is the founder of AVNation and is the driving force behind the AVNation network. He carries the InfoComm CTS, a B.S. from Greenville College and is pursuing an M.S. in Mass Communications from Southern Illinois University at Edwardsville. When not steering the AVNation ship, Tim has spent his career designing systems for churches both large and small, Fortune 500 companies, and education facilities.

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