Widgets Magazine

Taking Action for AV

Activism seems to be a topic that,Aeos just about everywhere these days. There are peaceful, and some not so peaceful, protest groups out in the world, speaking their minds and seeking resolutions to issues that brings forth their passion. But organizing that activism today has changed drastically with the way that the Internet and social media allows us to connect with other, like-minded individuals. With the digital tools available to us today we have the ability to share our ideas and debate them openly, then organize and act in the physical world to express the change that we wish to see.
While recently attending a mini-conference hosted by the Electronic Frontier Foundation, there was a panel discussion about activism in the digital age. An editor-in-chief of a high profile digital publication brought up the idea that the next level of activism is starting to appear, and will continue to do so, on a much larger scale. That activism is not just being done by people speaking out online, but by using that digital infrastructure to activate a community to act on the physical infrastructure in their region.
Her perfect example was how common it is in major metropolitan areas to find guerilla gardens popping up in this day and age. The local governments don,Aeot have the resources, or won,Aeot allocate them, to improve a public space, so the community bands together and begins to plant flowers and other flora in order to improve the space and take it back from the possibility of blight.
This action shows that on a very local level people have the ability to take action in order to see improvement in the world in which they live. But what about enacting change on a much larger scale? What if we wanted to see change in a society or an industry to which we belong? Is it possible for the people at large to just take that back in the same way they take back an unused space?
The short answer is most likely not. However, enough pressure can be applied to the leadership then there is a much greater chance to see change. The hardest part about applying that pressure is finding the way to reach the right people that can aid in enacting that progress.
One of the panelists wasted no time in targeting a key issue when trying to enact change in a world that is more accustomed to passive reaction when he said that in order to see progress we must leverage the corporations. They are the ones that possess the resources to aid in pushing the regulatory officials to address issues and make changes to policies that the public at large wants to see.
The talk of activism and engagement that day was an inspiring thing to hear as someone that has been attempting to draw attention to wider spread issues that might appear to be outside the AV industry but will have an effect if we choose to sit back and do nothing.
US_House_CommitteeIssues like HDCP, Net Neutrality, the frequency spectrum auction, and NFPA 72 rules for intelligibility are all examples of the kinds of things that will directly impact the way that the AV industry does business moving forward, but beyond some blogs and podcasts, I am struggling to find where the voice leading this industry is when it comes to reaching those in power with the ability to get involved and make changes. It appears as though we are missing the advocacy in our industry.
That isn,Aeot to say that no one is speaking out on the concerns that these issues pose, but it would seem it is being done after the fact and with a turn towards educating the industry as to what can be done now that these things are going to be the new reality that we face. Where was our representation when these issues were first being discussed and action plans for them were being developed?
Being left to accept what comes next is, in my opinion, part of what is causing some of our great industry debates and dissention. Constantly left to play catch up and be reactionary, it seems as though we are always finding a work-around rather than getting ourselves included in the conversation.
There is more unrest in the industry as we look to an uncertain future than I have been witness to, or heard of, at any point in our history. The trade organizations either seem to be falling off the map or unclear with their public message to constituents. The manufacturers are all pushing harder and harder to have larger shares of the market, as is expected in a free market capitalist economy, by offering more and more pieces of the projects through acquisition or OEM partnerships. And the integrators and consultants appear to be disjointed with opinions about where the industry is, or should be, heading, bombarding the digital airwaves and media outlets daily.
I have no expectation of unified ideas on the direction that the industry should take. There are too many different ways to achieve success to say that one particular way of doing things to say that is, or should ever be, only one right way for them to be done. However, if we are locked in our own internal debates and lose sight of what is going on in the ancillary industries that we deal with, leaving us without a presence in the discussion of the issues that could affect us in the long run, we are all going to be at a loss as we attempt to clean up the messes facing our clients.
Who,Aeos to say that the AV industry doesn,Aeot have the ability to participate in the kinds of real world activism? We know that there are other industries out there that affect how our business operates. Having representation of our industry fighting for our interests is a necessary requirement to continued success without having to constantly back track due to red tape that may get raised.
With such resources at our disposal to improve upon the discussion, it,Aeos not hard to see what it is the industry wants out of the grander issues involved that will, without question, alter the way we operate. All we need is the individuals or groups to put in place to have those conversations.
We don,Aeot just have to lie back and take the direction that we are being told we are going. We can, in fact, take action to make it change. We can raise our voices, we can start conversations, and we can push those that are already out there claiming to represent us to get more involved in the conversations that we feel is important; and then follow up by being transparent about the efforts they,Aeove put forth.
Taking action is easier than ever because of the technology available, literally, at our fingertips. Now is not the time to be passive if you wish to see change. Now is the time to raise the level of discussion and get more involved to ensure that our industry is protected into the future.

About Author

Comments are closed.