Digital Badges for the Audio Visual Industry

This week on social media a number of InfoComm employees and volunteers began posting digital badges highlighting their various CTS certifications. It is done through the website Acclaim.com. We talked at length about this new benefit from InfoComm on AVWeek episode 258 with InfoComm Director of Communications Brad Grimes.

“One of the feedback we’ve received from current CTS holders is that they’re looking for assistance on how to communicate what it means to be a CTS,” Grimes explained. “We have created the digital badges so you can attach them to a LinkedIn profile or whatever you use most. They can click through to learn more about what you did to earn the certifications.”

On each individuals Acclaim page will list which CTS designations you have earned, when you earned them, and when they expire. This is a step up from the current database, which is available on InfoComm’s website. This is a searchable database of current holders by name. In addition, the Acclaim page gives a description of the designation. For example, the CTS-D badge says that certification indicates the person is “capable of assessing client’s needs, designing AV systems, and preparing AV design documents.” It’s a succinct way to say you have a certification and what it means.

Acclaim is the website that facilitates the badges. It is a part of Pearson, the company that administers the various CTS exams.

One of the reasons the question came up was the postings by various InfoComm staffers and volunteers. They were doing so to highlight this new feature and were teasing it was coming soon. We at AVNation was not quite sure of the timeline of when that would happen. If you are a current CTS holder there will be an email headed your way in two to three weeks, according to Grimes.

“What will happen is all 10,000 plus CTS holders will get an email in a week or so giving them an opportunity to attach the badge”

“We’re not telling everybody they have to do it,” Grimes states, “but when an HR manager goes poking around online they will discover the badge and will help you get a job.”

You can then post these digital badges on your various social media accounts such as LinkedIn, Twitter, or Facebook.

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