About a year ago AVNation broadcast from a unique perspective; the Daktronics office in the middle of Times Square. Visually it was a wonderful shot. From a content perspective, the insights we brought you were great for any integrator looking to get into, or expand their involvement in, digital signage. You can see last year’s show here.
This year we are proud to announce that we will be returning to the New York. We will be bringing you the latest from OOH and, yes, we will be doing so from Times Square again. In addition, we will also have a show live from the Christie Experience Center in NY.
Digital signage is one of those verticals that really smart industry veterans have been talking about for well over six years. InfoComm has a digital signage pavilion, a number of stalwart companies you would expect to see at the show will be at NYDSW, and a number of successful companies have entire divisions dedicated to this space.
It is not without its competition though. A number of IT companies have also seen the market here and have ramped up their own digital signage. Their lever is that these devices live on the network so, to them, they are just another network device.
What AVNation, Daily DOOH, and others will be bringing you the week of October 24 is the latest in creative and technical knowledge you need to differentiate yourself and give you an edge on the competition. Last year it was beacons and interactive technology. This year it could be a deeper dive into data, tracking, or simply the emergence of something beyond 4k.
Stay tuned to our NYDSW 2016 page as we ramp up coverage as well as the week of October 24 where all our coverage will live.
Thank you for taking the time to read my blog. Have a great week.