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Atlona Now Shipping HDR-Capable 4K HDMI-over-HDBaseT Extender

Cost-effectve AT-HDR-EX-70-2PS reliably transports HDR-enhanced 4K/UHD signals over long distances.

ZURICH, Switzerland, November 6, 2017 – Atlona today announced the immediate availability of the AT-HDR-EX-70-2PS transmitter/receiver kit, the latest extender in the company’s broad range of innovative and practical AV problem-solving devices. Ideal for both residential and commercial applications, the new cost-effective solution extends 4K/UHD HDMI signals over HDBaseT with support for High Dynamic Range (HDR) formats.
The HDR-EX-70-2PS extends 4K HDR by combining latency-free, visually lossless compression with the proven reliability and convenience of HDBaseT to deliver pristine image quality over distances exceeding the limitations of HDMI cabling. Transporting signals up to 4K/UHD at 60 Hz with 4:4:4 chroma sampling over CAT6a or CAT7 cable, the kit can extend 1080p video up to 230 feet (70 meters), while HDR-enhanced 4K content can be carried up to 130 feet (40 meters).
The new extender supports all video resolutions, audio formats – including PCM plus Dolby® and DTS® formats – and color spaces encompassed in the HDMI 2.0a specification, providing flexible compatibility with new and emerging 4K/UHD video sources and displays. Able to pass metadata for HDR content, the solution supports the 4K HDR10 standard at 60 Hz (4:2:0 chroma subsampling, 10-bit color) plus additional HDR variants. Additional key features include support for HDMI data rates up to 18 Gbps, and HDCP 2.2 compliance for the transport of protected content.
The HDR-EX-70-2PS delivers exceptional value for either point-to-point AV requirements or as part of a larger 4K HDR routing and distribution system with the AT-HDR-H2H-44M matrix switcher, also now immediately available. It is ideal for applications from home theaters incorporating HDR-enhanced playback and display devices, to retail TV showrooms and detail-intensive professional AV applications such as full-motion visualization and simulation.
“As consumers and professionals discover the dramatic visual benefits that High Dynamic Range can deliver, demand for HDR-enhanced content and compatible equipment continues to accelerate,” said Joshua Castro, product manager, Atlona. “The HDR-EX-70-2PS provides an affordable and reliable solution for high-quality, HDR-enabled HDMI extension in residential or commercial applications of any scale, and we’re excited to now be putting it in the hands of our partners and customers.”
The HDR-EX-70-2PS is available immediately, and is backed by Atlona’s award-winning 10-year limited product warranty and customer support services.
About Atlona
Atlona is a leading global manufacturer of AV and IT distribution and connectivity solutions. In an ever-changing industry, the company has been designing and engineering innovative, award-winning products for a diverse range of residential and commercial AV and IT markets, including education, business, government, entertainment, and healthcare.
Atlona’s products and services enable system designers, integrators, consultants, and installers worldwide to simplify installation, minimize maintenance and maximize the versatility of premier automated control solutions.  Backed by an industry-exclusive 10-year warranty, Atlona’s customer-driven products are designed and developed with the features, performance and reliability that leaders demand.  More information about Atlona is available at http://www.atlona.com.  Follow Atlona on Twitter at @Atlona.

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