Using AR in Advertising and Marketing

“The Power of Holographic Augmented Reality in Marketing and Advertising”                 

AtlantaDigital Signage Expo (DSE), the world’s largest international trade show and educational conference dedicated to digital displays, interactive technology and digital communications networks, announced today that Eliza Du, CEO of Integem, will present an Emerging Tech Talks topic at DSE 2018 entitled, “The Power of Holographic Augmented Reality in Marketing and Advertising.”

 

This 45-minute session will take place in the Emerging Tech Talks Theater on Thursday, March 29 at 2 p.m. and will discuss how Holographic Augmented Reality (HAR) is different from AR, how it works and the features and benefits of using HAR in marketing and advertising.

 

Registration for “The Power of Holographic Augmented Reality in Marketing and Advertising,” or any of the DSE 2018 educational conference seminars, which are sponsored by Broadsign and are eligible for Digital Signage Expert Group (DSEG) certification renewal credits, is available online at www.dse2018.com.

 

Mark your calendar now: DSE® 2018 is scheduled for March 27-30, 2018, with access to the Exhibit Hall March 28-29 at the Las Vegas Convention Center in Las Vegas. To reserve exhibit space, contact Andrea Varrone at (770) 817-5905. For more information, visit www.dse2018.com.

 

You can follow DSE on Twitter (@DSExpo) or Facebook (facebook.com/DSExpo). For all DSE 2018 updates, use #dse2018. For year-round news and information on digital signage, visit DSE’s Digital Signage Connection web portal at www.digitalsignageconnection.com.

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