Crestron is very open – to Strategic Partnerships

Catching up with Crestron at InfoComm 2019

By: Cindy Davis

As locked-down and buttoned-up as some Crestron critics will have you believe, the 800-pound gorilla of AV chooses to partner with behemoth IT companies such as Microsoft and Intel to leverage common platforms and standards.

“You’ll see a proof point in the AV over IP space,” said Nic Milani, Director of Enterprise Technology at Crestron. At one end of the spectrum are completely open source architectures where it’s the wild west, and at the other end is the completely locked down ecosystem. To help ensure security Crestron will never be open source, but strategic partnerships and the ongoing development APIs (application programming interface) and SDKs (software development kit) across Crestron’s many product lines deliver interoperability and flexibility.

On June 10 Crestron announced its OPS- (Open Pluggable Specification) based DM NVX network decoder that transforms a display into a native DM NVX endpoint. The DM-NVX-D80-IoAV is a plug-and-play solution that enables displays to deliver audio and 4K video across any network.

“Working with top talent at Intel, we created a 1Gb, 4K/60, AV over IP solution based on Intel’s open-standard OPS slot,” said Fred Bargetzi, Crestron CTO. “The DM-NVX-D80-IoAV drops into native OPS slots in the back of professional displays, adding enterprise-grade security and Crestron XIO Cloud management and provisioning based on Microsoft Azure technology.”

“The D80 is all about connecting display manufacturers to AV over IP and DM-NVX,” said Crestron’s DigitalMedia Technology Manager, Alex Peras. Display companies LG, NEC, Philips, Avocor, and Smart are the first to feature the native network AV solution.

The DM-NVX-D80-IoAV box plugs into the OPS slot on the back of the display, and its small form factor allows for flush wall mounting.

“This is a really big deal,” said Dan Jackson, Director of Enterprise Technology at Crestron. “When integrated with the display, it creates a much more simple scenario because you don’t have to figure out how to mount the box, and you don’t have another failure point or connection points.” Connected with a single network cable, the D80 is powered by and talks to the display. “It’s a pretty cool integrated solution,” adds Jackson.

The DM-NVX-D80-IoAV also supports USB touch, which is built into some Avocor and Smart displays. “You can control eSports or a video game, and you can also do touch screen here back to a PC,” said Peras.

“Now you have the power of both worlds,” said Milani. “You get the common interface with the displays without having to worry about every single display being uniquely connected to our ecosystem.” The DM-NVX-D80-IoAV can pass all the technology across—the audio, video, and control. “Now, all of a sudden, we’ve got a de facto standard,” concluded Milani.

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