Pro Media Audio & Video adds to sales leadership

Pro Media Audio & Video taps Chris Waters for Senior Sales Director role

Martinez, CA,  – Pro Media Audio & Video has hired AV industry veteran Chris Waters as senior sales director to help drive new business and expand on the integration firm’s 43 years of expertise engineering innovative audiovisual solutions for the sports, live entertainment, performing arts, corporate AV and transportation markets.  

Chris Waters is a 30-year veteran of the audiovisual integration business. He previously served as senior VP of special projects at AVI-SPL, leading this department focused exclusively on large venues, including stadiums, performing arts centers, theme parks, casinos, and large corporate campuses. Prior to that, he owned an AV integration firm catering to commercial and ultra, high-end residential projects in the Washington, D.C. area.

“Chris’ history in the industry makes him a special fit for Pro Media Audio & Video,” says Ted Leamy, General Manager. “His technical experience and commitment to quality will be of great value to our customers. We are fortunate that Chris has chosen to join our company at this pivotal time in our expansion.”

Waters comments, “I’m excited to continue on what Pro Media has built over 43 years, growing the business significantly in the process while maintaining the highest quality and the integrity of the people.”

The underlying strategy to achieve this goal will cultivate relationships with the right partners, from consultants, developers, general contractors, subcontractors and key manufacturers. “By maintaining good relationships with all of these parties, we can execute projects successfully and have increased opportunities to do that same work,” Waters adds.  

Pro Media Audio & Video works with architects, owners and general contractors to produce innovative, cost effective solutions. Pro Media is renowned for its service, project management, construction aptitude and installation delivered on schedule and on budget, along with an extraordinary safety record and continuous personal attention to detail before, during and after every project.

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