Widgets Magazine

The Creator Corporation is newest member of SDVoE Alliance

The AV manufacturer joins as an adopting member

MONTREAL, Canada — The SDVoE Alliance has announced Creator Corporation, a leading manufacturer of AV solutions based in Guangzhou City, China, has joined the alliance as an adopting member.

“We’re proud to join the SDVoE Alliance and to work with the innovative SDVoE technology,” said Jing Long, R&D dept. manager, Creator Corporation. “The powerful capabilities of the platform to deliver zero-latency, artifact-free transmission of true 4K60 (4:4:4) video and its wide-ranging applicability to so many applications will help us to closely meet user requirements, achieve the full potential of IP-based AV distribution, and reduce cost and complexity of system construction.”

“We welcome Creator as the latest equipment manufacturer to design their next-generation pro AV products on the SDVoE standard,” said Justin Kennington, president of the SDVoE Alliance. “This partnership represents an exciting expansion for SDVoE technology in the domestic Chinese market, a market that has been working with AV over IP for a long time, and that will now more fully benefit from the matrix switch-level performance available using SDVoE.”

All AV distribution and processing applications that demand zero-latency and uncompromised video can benefit from SDVoE technology, which provides an end-to-end hardware and software platform for AV extension, switching, processing and control through advanced chipset technology, common control APIs and interoperability. SDVoE network architectures are based on off-the-shelf Ethernet switches, thus offering substantial cost savings and greater system flexibility and scalability over traditional approaches, such as point-to-point extension and circuit-based AV matrix switching.

About Author

Tim Albright

Tim Albright is the founder of AVNation and is the driving force behind the AVNation network. He carries the InfoComm CTS, a B.S. from Greenville College and is pursuing an M.S. in Mass Communications from Southern Illinois University at Edwardsville. When not steering the AVNation ship, Tim has spent his career designing systems for churches both large and small, Fortune 500 companies, and education facilities.

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