How 4K Projection Technology Revolutionizes the Visual Experience

Projectors have come a long way since their inception over 100 years ago. Instead of just being used for classroom and movie theaters, projectors can now provide an immersive experience like never before. 

“The great thing about projection is you can turn on any show at any given time. It can be a van Gogh show during the day or an after-hours party at night,” said Joe Conover, Strategic Manager for Panasonic Themed Entertainment Solutions.

Panasonic has provided projection solutions for decades. Projection mapping technology has transformed what would normally be an exciting live event into an immersive and captivating experience as well. An example of the excellence of the Panasonic projection technology is the projection mapping used for both the opening and closing ceremonies of the Olympics. The company has partnered with innovative entertainment experience companies, such as Area 15 in Las Vegas and Illuminarium in Atlanta to bring their visions to life.

“When we say immersive technology, we are talking about projecting on all walls and floors in particular to give you that full eye-catching visual experience,” Conover said.

What makes these immersive projects possible also includes their high-speed projection mapping and tracking solution. This software allows projectors to track objects at high speeds while also projecting onto them. For instance, Panasonic’s new PT-RQ35KU 3-Chip DLP® projector can track a ping pong ball at fast speeds while projecting engaging graphics on the move. High-speed projection mapping and tracking works well on camera and in live events to provide an all-around, fast past experience.

“I love when we put our emerging technologies in the hands of creatives,” Conover explains. Panasonic leads the charge, working hand in hand with their partners to take advantage of these new solutions and emerging technologies. 

To learn more about the new and innovative ways Panasonic is using 4K projection technology, REGISTER HERE to check out the live webinar and Q&A on November 16th at 2:00pm ET (1:00pm CT / 10:00am PT).