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Riedel Welcomes Pino Barile to New Position of Regional Sales Director, U.S. West

Riedel Communications offers live production tools for media, sports, and entertainment, providing flexible infrastructures, tools, and services globally, enabling complex projects on-site, remotely, or in the cloud.

Riedel Communications has appointed Pino Barile as the new regional sales director, west. In this role, he will lead the western regional sales team, aiming to expand the company’s market presence in the U.S. and drive growth.

Barile’s extensive experience in the broadcast industry and proven track record make him a valuable addition to Riedel Communications. His appointment reflects the company’s commitment to growth and aligning with its organizational values and vision.

Reflecting continued growth in the North American marketplace, Riedel Communications has appointed Pino Barile to the newly created position of regional sales director, west. In this role, Barile will oversee the western regional sales team, focusing on expanding the company’s market presence across the U.S. and driving further success. Reporting to Kevin Collins, senior vice president of sales North America, Barile will collaborate with eastern regional sales director Dave Caulwell and will work closely with key account sales managers, channel management, and business development teams.

“I am delighted that Pino has decided to join the Riedel team,” said Joyce Bente, President/CEO Americas, Riedel Communications. “His extensive industry experience and proven track record make him a great fit for our team. Even more important, he aligns with our organization’s values and vision. Culture is paramount at Riedel. We took our time to find the right person who would fit seamlessly into our unique environment, and we believe we have found that person in Pino. We are excited for the growth and success he will help us achieve.”

Barile brings over 25 years of extensive experience in the broadcast industry, having previously held significant roles at Vizrt and Matrox Video. As sales director for enterprise and sports at Vizrt, Barile played a pivotal role in driving sales growth and developing strategic partnerships across the AMECS region. At Matrox Video, where he spent nearly two decades, Barile excelled as an account manager for the Western U.S. and Latin America, significantly growing the territory’s market presence through sales, marketing, and strategic partnerships as well as by attending regional and national trade shows to promote the brand.

“I am thrilled to join Riedel Communications and embark on this new chapter in my career,” Barile said. “Riedel’s commitment to innovation and excellence aligns perfectly with my professional values. I look forward to working with the talented team at Riedel to drive strategic growth and deliver exceptional solutions to our clients. Together, we will seize opportunities, embrace challenges, and strive for excellence.”

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