Widgets Magazine

Digital Signage Digest 11: Retail Theater

Used Car Salesman

It’s not just the end of 2019, it’s the end of a decade, so we look back at how far digital signage has come within the AV industry. We also consider what could be the next big thing for digital signage and touch screen applications across the market. And finally, we have a little musical treat courtesy of Bryan and the team at OpenEye Global at the end. You don’t want to miss it.

Guests:
 

Notes:

  • AVNation studios production equipment provided by Shure and Vaddio.

Digital signage has emerged from the traditional out of home advertising market. The traditional methods of billboards and bus shelter signs has given way to dynamic screens and interactive backend systems. Commercial audiovisual integrators can certainly have a hand in putting these digital signage systems into place. These AV pros have the history and expertise in running the cable, specifying the correct display, and deploying the hardware that makes the digital signage industry run. The other side of digital signage are the creatives. Audiovisual integrators can gain this expertise by partnering or hiring the creative teams required to turn regular displays into digital signage experiences.

Llanor Alleyne hosts our monthly look at the digital signage industry, Digital Signage Digest. This program is a hybrid news and topic program. Llanor will highlight a news story impacting the digital signage industry but also go deeper with various topics that are crucial to the market.

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